BUYER PERSONA UNCOVERED

“One of the main purposes of buyer personas is to help businesses understand the story of buyers.” – Tony Zambito Hi everyone! KAMUSTA? (Tagalog of How are you?) So after learning buyer persona at my MOOC at Iversity.org about Digital and Social Marketing, I try to dig in further of what a Buyer Persona is. Read More …

GOING DIGITAL: Simple Tips on Why and Where to Start up Your Business Digitally

Do you already have a business? Or thinking of putting up one? Do you already have digital presence? If none, why not consider taking your business digitally? Well, let me give you some facts and information on why and where you should put up your business. Cebu Air, Inc., operating as Cebu Pacific, is a Philippine airline which Read More …